Lake Shore Resort

LAKE SHORE RESORT

“Peace & Quiet on Picturesque Lake Michigan”

Apparel design and images for one of my favorite places on earth - Lake Shore Resort.

LSR is a quaint 30-room motel in Saugatuck, Michigan. The inspiration for this collection of merchandise was “lake town souvenir shop”. With a kitschy array of colors, copy pulled from the motel’s original brochures (from the 1940’s), and vintage typography, the apparel is meant to transport you through space and time to a lakeside oasis with the sun beaming down on your face and a cold glass of wine in your hand. Michigan Summers are a wonderland unlike any other.