Lonely Road

LONELY GHOST

Lonely Road

Creative direction, apparel design, photography, and marketing for the “Lonely Road” collection from Lonely Ghost.

This collection was inspired by truck stops, cigarettes, and the open road. The design motifs are pulled from the ever-familiar graphic universe we see on the road - graphics that can almost go unnoticed, but constantly surround us. From the typography on the mud flaps on a semi truck to old motel signage - to the mundane is magic.